Dominating local, competitive markets
Hassakis & Hassakis’s Marketing, SEO, & Web Design Case Study
Hassakis & Hassakis has been a trusted and esteemed personal injury law firm in Southern Illinois since 1950. However, before partnering with Hexxen they did not have the online presence their firm deserved. Through aggressive SEO and marketing strategy and clean, conversion-friendly web design, Hassakis & Hassakis was able to expand their service area, double their leads, and obtain the revenue needed to grow their firm.
Mobile & Desktop focused, with equal importance
Web Design Made Specifically for Law Firms
Hassakis & Hassakis needed a website that conveyed their professionalism, expertise, and client-focus. The site emphasizes the firm’s long-standing community trust, boasting over 70 years of experience and showcasing significant case results and settlements. A strong emphasis on client care and dedication is conveyed through testimonials and detailed attorney profiles. The navigation is user-friendly, offering easy access to important information like practice areas and guiding the user to conversion points.
Attracting the leads to grow your firm
Law Firm Search Engine Optimization (SEO)
Hassakis & Hassakis needed to improve their local ranking across a variety of practice areas and keywords including personal injury, auto accidents, workers’ compensation, medical malpractice, and wrongful death. Our legal copywriting team wrote all of the content to be informative, digestible, and SEO-friendly. Hexxen carried out an aggressive SEO strategy that included blog/FAQ management, high-domain authority link building, and content marketing. From there, we helped Hassakis & Hassakis dominate search for a large portion of Southern Illinois through a robust geo targeting campaign, increasing Hassakis & Hassakis’s wanted leads across 36 counties.
Visual storytelling to enhance your brand
Commercial Photography for Attorneys
Professional-grade photography ensures uniformity across various media and build a reputable, reliable brand identity. By blending formal team portraits with spontaneous shots, our commercial photography offerings have established Hassakis & Hassakis as the premier law firm for managing challenging personal injury claims in Southern Illinois.
Visual storytelling to enhance your brand
Videography & Media Production for Law Firms
Our Videography & Media Production services brought Hassakis & Hassakis’ commitment to justice and personalized care into the spotlight. Through a compelling branded video, we distilled their 70-year legacy of fighting against insurance giants into a powerful message: you’re more than a number, you’re family. Our production highlighted the firm’s dedication to leveling the playing field for the injured, encapsulating their ethos and services in an engaging and reassuring way.
Seamless, secure websites
Web Development for the Legal Industry
Our web development approach is holistic, focusing not just on speed and reliability at the initial launch, but on ensuring the platform’s enduring performance. Through rigorous testing, dedicated support, and ongoing maintenance, we ensure the site exceeds current web standards and user expectations.
